The Good Game® Launches App to Power the Future of On-Demand Sports Lessons and Events; Enables Everyone to Join the Game™

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LAWRENCE, Kan.--(BUSINESS WIRE)--Mar 4, 2026--

The Good Game Inc., a Kansas-based sports technology company, today announced the launch of The Good Game app designed to revolutionize the youth sports industry with a Clear2Join™ Digital Passport for on-demand access to youth sports experiences. By directly connecting parents, sports experts and sports organizations in one network, the company offers unprecedented new booking and hiring resources for athletes and gig workers in the sports field. The app is launching in the Kansas area, and will roll out to select major cities in 2026.

This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20260304934035/en/

The Good Game's all-in-one app makes youth sports simple, connected, and accessible for everyone.

The Good Game platform makes finding, booking and staffing verified sports experts as simple as one-tap shopping on Amazon or scheduling a ride with Uber. With the global youth sports market reaching record participation levels* and projected growth to over $154 billion by 2035**, the app hosts a connected community built on supporting this expanding sector of young and passionate athletes. Through on-demand solutions for booking lessons, camps, clinics, and hiring sports specialists, The Good Game alleviates the challenges parents and sports organizations face in finding trusted sports experts to improve a young athlete’s skills in a safe, friendly, and compliant environment.

Breakthrough App Features

The all-in-one app enables everyone to Join the Game™ through one network that benefits the entire youth sports industry, including athletes, parents, officials, local sports clubs, volunteers, medics, rehab specialists, universities, mental performance professionals, video and content creators, equipment and cleanup crews, and more.

  • Clear2Join™ Digital Passport for every parent, player, and coach with one-time sign-up for seamless navigation and connection across the youth sports landscape
  • Easy Search and Booking with one-time registration benefits for lessons, group training and events across 40 sports disciplines
  • On-DemandHiring and job dispatch for vetted, professional sports experiences featuring 100% by-the-session insurance
  • Access and Affordability for every family, sports club and community to benefit from elevated athletic training and instruction
  • Compliance and Transparency for universities, sports orgs, and non-profits through built-in verification and reporting tools for scalable camps, clinics and events
  • Equitable Earning for athletes to grow their business through 1099 or NIL work with more discoverability and marketing support
  • Donation Opportunities to benefit underprivileged athletes through scholarships and donated sessions with measurable impact to local communities
  • AI Assistant, GG, for help with profile creation, athlete performance analysis, advanced trainer matching, streamlined event creation, and automated read-outs

The app was created by Lawrence-based lifelong entrepreneur, Zarif Haque, who stewarded the successful launch of the Draiver app, which transformed vehicle transport on a global scale. “The Good Game app will play a defining role in shaping the future of youth sports as we know it,” said Haque. “As a parent, I saw a need that could be addressed with an all-in-one ecosystem, similar to the model I introduced at Draiver. This is shockingly simple technology that empowers more kids to play, more families to get involved, more athletes to earn, and more organizations to run smarter events – with real human connection.

“The Good Game finally unites a highly fragmented industry where parents have struggled to find trusted experts (only to then drown in paperwork); rising costs sidelined kids and reduced opportunity; and red tape buried clubs and universities with risk avoidance and bandwidth issues that kept them from doing what they do best. We brought a new all-in-one platform to better youth sports for everyone. It truly takes a village to host even one training or event, so we built one.”

Bettering Community Impact

Through The Good Game technology, local and national businesses can more effectively support community development with session scholarships that provide employment opportunities for student athletes at scale. The app reaches and enables thousands of student athletes to work with marginalized and underserved young athletes in their area, transforming corporate sponsorship from one-off donations into structured impact programs – a scalable, accountable model for strengthening communities through sport.

“The Good Game app has opened up so many amazing coaching opportunities for me as a current student-athlete,” says Heidi Devers, a Kansas University volleyball libero. “It’s simple to use: you can easily sign up, create your own schedule, and communicate directly with your athletes through the app. It’s given me the chance to connect with local young athletes and share my skills and knowledge with the next generation.”

Creating More Spaces to Join the Game

The Good Game company also invested in a fully-equipped gym, complete with a state-of-the-art Performance Lab, to provide an elevated training space and performance analysis tools for young athletes in the Kansas area. The company also offers a variety of skills camps and clinics across U.S. cities, and will announce major national partnerships in the coming year.

Sign up for Sports Experts across disciplines is currently open in Kansas communities.

Sources:
* Aspen Institute’s State of Play 2025; ** Business Research Insights 2025

About The Good Game

The Good Game is a mobile-first sports technology platform that connects the youth sports industry through verified, on-demand lessons and experiences. With one-time registration benefits, the app enables access for everyone in youth sports to attend events, donate or find earning opportunities. The app is available on iOS and Android platforms and will expand to select U.S. cities in 2026. Learn more at www.thegoodgame.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20260304934035/en/

CONTACT: Press Contact:

Morgan Choffin

[email protected]

785.221.5255

KEYWORD: KANSAS UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: SOFTWARE SPORTS INTERNET GENERAL SPORTS FAMILY CONSUMER APPS/APPLICATIONS TECHNOLOGY OTHER SPORTS TEENS PARENTING CHILDREN

SOURCE: The Good Game

Copyright Business Wire 2026.

PUB: 03/04/2026 07:00 AM/DISC: 03/04/2026 07:00 AM

http://www.businesswire.com/news/home/20260304934035/en

 

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