Redefining Pickleball Footwear, Franklin Sports Debuts the ACV Pro

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STOUGHTON, Mass.--(BUSINESS WIRE)--Oct 9, 2025--

Franklin Sports, a leading brand in the sporting goods industry, has announced the debut of a first-of-its kind, purpose-built premier footwear, the All Court Vehicle (ACV) Pro, designed for pickleball players who demand more: more traction, more breathability, and more durability. The ACV Pro delivers elite all-court performance with every move, while providing the comfort, support, and confidence players need to dominate a match at any level, from professional athletes to beginners and everyone in between.

“With the launch of the ACV Pro, we set out to use our deep knowledge of pickleball to create a shoe that truly meets the demands of pickleball players at every level—while standing apart from anything else on the market,” said Adam Franklin, President of Franklin Sports. “By partnering with an acclaimed footwear designer, we combined advanced technology with purposeful design to deliver high-level performance, giving athletes the confidence to move faster, play harder, and stay comfortable both on and off the court.”

The ACV Pro takes shoe design to the next level with purposeful components that deliver real results. The breathable Aero-Step™ insert technology provides targeted airflow to keep feet cool and dry during intense play, with maximum ventilation that doesn’t compromise support. Engineered flex grooves at the forefront enhance natural movement and quick reactions, allowing players to pivot, lunge, and accelerate with ease. Another important feature is the durability of the shoe, featuring a reinforced asymmetric toe design that protects against medial drag and abrasion, extending the life of the shoe match after match.

Pickleball superstars Hayden Patriquin and Megan Fudge have been making bold statements on the court—not just with their gameplay, but with their ACV Pro footwear. Both players are avid supporters of the shoe and have been wearing the ACV Pro regularly, praising its unmatched combination of comfort, elite-level performance, and sleek design during matches and off the court.

For traction and comfort, the ACV Pro uses an aggressive herringbone tread pattern that delivers court-gripping control for explosive starts, controlled stops, and quick directional changes on any surface. The lace-to-strobel webbing system locks in the foot for a secure fit, reducing slippage and enhancing stability while extra heel padding and a molded sock liner provide cushioned support from start to finish.

The ACV Pro was designed by acclaimed footwear designer Bryan Cioffi, who has roots in Gloucester, Massachusetts. Cioffi has worked as a lead creator at major footwear brands and has an unparalleled history of footwear design and innovation.

“When I started working with Franklin Sports, we knew most pickleball shoes were just rebadged tennis shoes. However, as I began researching pickleball, I realized how very different the sport really is,” said Bryan Cioffi, Footwear Designer, the ACV Pro. “From the very beginning of early sketches all the way to the final design, we maintained one goal: creating a pickleball shoe that was built specifically for the sport, and that’s why we’re so proud of the shoe.”

The ACV Pro is a universal pickleball shoe for men and women and is now available on www.franklinsports.com and retails for ($129.99). To learn more about The ACV Pro, visit www.franklinsports.com. Photo and video assets can be found here. Photo and video credit: Franklin Sports.

About Franklin Sports

Founded by Irving Franklin in 1946, Franklin Sports is a Stoughton, Massachusetts-based sporting goods brand that manufactures and sells over 10,000 products across many different categories. Franklin Sports is proud of its partnerships with Major League Baseball, Major League Soccer, The National Basketball Association, The National Football League, The National Hockey League, The Pro Volleyball Federation, USA Pickleball, Women’s National Basketball Association, National Women’s Soccer League, Hasbro and many others. Franklin is a multigenerational, family-owned business with a rich history and trusted reputation as a quality sporting goods brand – from recreational sports all the way up to the professional level. At Franklin Sports, the team believes that sports make life better. For more information on Franklin Sports, please visit www.franklinsports.com or follow Franklin on Instagram @franklinsports, @franklinsportseqp, and @franklinpickleball, Facebook, and Twitter @franklinsports.

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KEYWORD: UNITED STATES NORTH AMERICA MASSACHUSETTS

INDUSTRY KEYWORD: FOOTWEAR RETAIL SPORTS OTHER SPORTS SPECIALTY GENERAL SPORTS

SOURCE: Franklin Sports

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PUB: 10/09/2025 10:01 AM/DISC: 10/09/2025 10:02 AM

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