Portrait and ByrdAdatto Announce Strategic Partnership to Elevate Industry Standards for Safety and Compliance in the Medical Aesthetics Industry

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SAN DIEGO & SAN FRANCISCO--(BUSINESS WIRE)--Dec 11, 2024--

Portrait, the leading all-in-one platform that has helped over 500 independent medspas nationwide launch and scale their businesses, is excited to announce a strategic partnership with ByrdAdatto, the medical aesthetics industry’s most trusted legal authority. Together, these industry leaders aim to raise the bar for safety and compliance, delivering unmatched value to independent medspa entrepreneurs.

A Partnership to Elevate Safety and Compliance Standards

This partnership underscores a shared vision of advancing industry standards for safe, compliant, and profitable medspa operations by aligning Portrait’s robust platform with ByrdAdatto’s unparalleled legal expertise. As a partner of ByrdAdatto, Portrait will access premier legal counsel, strategic support, and compliance resources that enhance its platform’s focus on regulatory excellence. Coupled with Portrait’s existing in-house regulatory expertise, this partnership also deepens the resources, technology, and support available to independent medspas navigating the complex regulatory landscape of medical aesthetics. Together, the organizations are committed to equipping entrepreneurs in the aesthetics space with the tools, insights, and compliance strategies needed to thrive.

“Our collaboration with ByrdAdatto goes beyond compliance guidance—it’s about creating a safety framework and building a strong foundation that benefits the entire field of aesthetic and wellness medicine,” said Dr. Patrick Blake, Chief Medical Officer and Co-Founder of Portrait. “By partnering with some of the brightest minds in compliance from ByrdAdatto, we’re revolutionizing our technology and services to help create a safer, more empowered future for independent medspas.”

Portrait: The Everything Platform For Independent MedSpas

With a proven track record of supporting over 500 independent medspas nationwide, Portrait’s platform offers medspa owners a comprehensive suite of tools to launch, manage, grow, and scale their businesses. Portrait’s practice management solution was strategically designed to encourage appropriate patient care, documentation, and remote examinations and oversight. From streamlined clinical operations and advanced business reporting to AI-driven marketing solutions, Portrait enables medspa entrepreneurs to maximize profit margins, operate efficiently, and maintain high standards of care and safety. With expert support at every growth stage, Portrait empowers its clients to achieve financial independence and long-term success.

ByrdAdatto: The Trusted Legal and Compliance Experts

ByrdAdatto’s extensive experience navigating the highly regulated aesthetics sector has made it the premier legal partner for medical providers, entrepreneurs, and aesthetics businesses nationwide. The firm was recently selected as a “Best Law Firm” in the 2025 edition of the “Best Law Firms” list by Best Lawyers, marking the sixth consecutive year it has been recognized. This prestigious designation highlights ByrdAdatto’s outstanding client service and expertise, particularly in Health Care Law, and underscores its commitment to resolving complex issues with simplicity and clarity. Their leadership within the American Med Spa Association (AmSpa) further establishes ByrdAdatto as a trusted advisor in the independent medspa space.

“We’re proud to partner with an innovative platform like Portrait that places compliance at the core of its product roadmap,” said Michael Byrd, Partner at ByrdAdatto. “This partnership goes beyond promoting high safety standards—it’s about empowering more medspa owners nationwide to achieve compliance excellence and confidently navigate industry challenges with powerful technology, support, and resources.”

Setting a New Standard For Safety and Compliance

By combining Portrait’s robust platform with ByrdAdatto’s renowned legal expertise, this strategic partnership is poised to redefine safety and compliance standards within the aesthetics industry. The collaboration enables Portrait to further enhance its platform with a continued focus on compliance, empowering medspa owners to navigate industry complexities, improve patient care, and drive long-term success while setting a new benchmark for compliance excellence.

This partnership kicks off with a podcast featuring Portrait and ByrdAdatto’s Sam Pondrom, airing on December 11, 2024. In 2025, Portrait and ByrdAdatto will expand their thought leadership initiatives with co-branded activities, including webinars, panel discussions at major industry conferences, and more, championing the importance of safety and compliance for independent medspas.

About Portrait

Founded in 2019, Portrait is the premier platform for aesthetics and wellness entrepreneurs, offering free or low-cost, easy-to-use technology and services that help entrepreneurs streamline operations, grow their businesses, and maximize profits. Portrait’s mission is to level the playing field by offering comprehensive support and competitive advantages that enhance every aspect of running a successful independent business. Portrait has raised nearly $25 million and grown its customer base more than 4x in the past year—delivering unmatched value to the rapidly growing medical aesthetics market.

To learn more, visit www.portraitcare.com and follow @portraitproviders on Instagram.

About ByrdAdatto

ByrdAdatto is a modern law firm dedicated to helping healthcare practice owners navigate the complexities of medical entrepreneurship with confidence. With decades of experience in the business of medicine, ByrdAdatto provides customized legal strategies to address unseen roadblocks, murky regulations, and the growing pressures of compliance and risk management. From establishing, operating, expanding, and selling or exiting a practice, ByrdAdatto is a strategic partner throughout every stage of a business. Practices gain peace of mind knowing that they can focus on patient care while ByrdAdatto helps protect their business.

To learn more, visit byrdadatto.com.

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PUB: 12/11/2024 09:05 AM/DISC: 12/11/2024 09:06 AM

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