Logitech Unveils First U.S. Experience Store in San Francisco’s Union Square

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SAN FRANCISCO--(BUSINESS WIRE)--Nov 20, 2025--

On Tuesday, November 25, Logitech (SIX: LOGN) (NASDAQ: LOGI) will open the doors to its first Logitech Experience Store, a creative, hands-on pop-up in the heart of San Francisco’s Union Square. Until December 24, visitors can get hands-on with Logitech’s latest gear, including the flagship MX Master 4 mouse—celebrated globally by community and experts—and step into an immersive experience that brings to life how MX products fuel productivity and creativity. Media and creators are invited to the store’s opening-day preview from 2–4 p.m. PT.

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Logitech will open the doors to its first Logitech Experience Store, a creative, hands-on pop-up in the heart of San Francisco’s Union Square Tuesday, November 25.

To celebrate the store’s debut, Logitech will host an exclusive ribbon-cutting ceremony on Thursday, December 4, from 5–7 p.m. PT. The event will feature remarks from company leadership and live demonstrations by photographer and director Anthony Ghnassia (@anthonyghnassia) and visual artist Mike V (@uon.visuals), showcasing how MX tools power their creative workflows. Guests will also have the opportunity to meet special attendees including tech creator iJustine (@ijustine) and photographer Evan Ranft (@evanranft).

An Interactive Hub for Creativity and Innovation

The Logitech Experience Store transforms traditional retail into an engaging, hands-on environment where visitors can:

• Explore MX Heritage: Discover the evolution of the MX series of products from groundbreaking innovation to precision and productivity.
• Experience the Immersion Wall: Use the MX Master 4 to manipulate digital artwork and feel the impact through advanced haptic feedback.
• Capture the Moment: Snap photos with a larger-than-life MX Master 4 centerpiece – perfect for sharing or including in holiday cards.
• Try Before You Buy: Browse and test Logitech’s latest products at dedicated creator stations, with select items available for purchase on-site.
• Complimentary Engraving: Enjoy free custom laser engraving for your MX Master 4, whether purchased on-site or brought from home, Friday–Sunday, 12–4 p.m.

Throughout the month, the store will also host ongoing programming with promotional events and in-store giveaways.

Visit the Logitech Experience Store

The store is open Wednesdays through Sundays from 11 a.m. to 7 p.m. PT from November 25 through December 24. For more information on events and the most updated programming, visit www.logitech.com/logi-experience-store and follow #MXExperience on Instagram for live content.

About Logitech

Logitech designs software-enabled hardware solutions that help businesses thrive and bring people together when working, creating, gaming and streaming. As the point of connection between people and the digital world, our mission is to extend human potential in work and play, in a way that is good for people and the planet. Founded in 1981, Logitech International is a Swiss public company listed on the SIX Swiss Exchange (LOGN) and on the Nasdaq Global Select Market (LOGI). Find Logitech and its other brands, including Logitech G, at www.logitech.com or company blog.

Logitech and other Logitech marks are trademarks or registered trademarks of Logitech Europe S.A. and/or its affiliates in the U.S. and other countries. All other trademarks are the property of their respective owners. For more information about Logitech and its products, visit the company’s website at www.logitech.com.

View source version on businesswire.com:https://www.businesswire.com/news/home/20251120765480/en/

CONTACT: Media Contact:

Wendy Spander

Logitech

1-415-203-2164

[email protected]

KEYWORD: CALIFORNIA UNITED STATES NORTH AMERICA

INDUSTRY KEYWORD: ONLINE RETAIL CONSUMER ELECTRONICS RETAIL OTHER RETAIL TECHNOLOGY SOFTWARE HARDWARE

SOURCE: Logitech

Copyright Business Wire 2025.

PUB: 11/20/2025 11:01 AM/DISC: 11/20/2025 11:03 AM

http://www.businesswire.com/news/home/20251120765480/en